Malou or GMB Club?
A local visibility platform specialized in the restaurant industry.
3 minutes to see the difference.
The platform filmed from the inside: Google listing, reviews, social networks, website, reports and AI agent.

Malou at a glance
Pricing
169 € excl. tax per location and per month for the Essential plan; the Growth and Full prices are not displayed.
Commitment
Not publicly displayed; 15% discount on annual billing.
Trial
No free trial: access is through a sales demo.
Target
Multi-location restaurant groups.
Customer rating : 4,9/5 (28 App Store) · apps.apple.com
GMB Club versus Malou
Each line in the Malou column reflects what the vendor states publicly. Sources cited at the bottom of the page.
What you can verify about Malou
Limitations documented by the vendor itself and excerpts from user reviews, quoted as they stand. Every line carries its source.
No free self-service trial: access goes through a sales demo.
On the pricing page, only the Essential prices are given; Growth and Full show "Starting from" with no amount.
A product built for restaurants: outside the restaurant industry or for a single location, part of the features and the price go toward uses that are not relevant.
Very few independent third-party reviews: a single rated review on G2 and on Capterra alike.
Why businesses choose GMB Club
Every sector, not just restaurants
Malou is tailored for restaurants. GMB Club serves retailers, tradespeople, healthcare and services, with the same depth.
Three times cheaper, all-inclusive
59 € all-inclusive versus 169 € per location for Essential, with social media reserved for Malou's higher plan.
A trial with no salesperson
A free account and a 7-day trial with no card, where Malou requires a demo to get started.
What our clients get on Google
Real Google Business Profiles, tracked month after month with GMB Club. Identities stay private, the numbers do not.
Swipe to see the other results.
Figures taken from the Performance tab of Google Business Profiles managed with GMB Club, anonymised at the clients' request. Each growth figure is calculated by Google against the same period the previous year. Results depend on the industry, local competition and starting point.
Sources
Data collected on August 16, 2026.
Offers and pricing change over time. Check the terms currently in force with each vendor. The brands cited belong to their respective owners and are mentioned for the purpose of objective comparison. Spotted an inaccuracy? Write to us at [email protected] and we will correct it.
The comparison, line by line
Click a competitor to open the full comparison, with their pricing, their sources and what their users say.
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| Criterion | |||||||||
|---|---|---|---|---|---|---|---|---|---|
| Google Business Profile | |||||||||
| Customer reviews | |||||||||
| Social media | |||||||||
| Website and SEO | |||||||||
| Multi-location | |||||||||
| Clear, displayed pricing | |||||||||
| No commitment | |||||||||
| Free trial, no card | |||||||||
| All included | See the details | See the details | See the details | See the details | See the details | See the details | See the details | See the details |







